Tutorial: Google Analytics for Membership Organisations. Part 1 – Sign Up
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Google Analytics is a powerful tool that helps you to better understand your members and potential members. Once added to your website or membership software, Analytics presents rich data on member demographics and behaviour. By thoroughly understanding your members you can give them outstanding value all the way from signup to renewal. In this series […]
What are the Benefits of Mentoring PhD Students?
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The benefits of mentoring are often thought to be for young people only. At VeryConnect we know from collaborating with a range of mentoring organisations that reality is different. Mentoring can help people in all walks of life. Formal mentoring programmes are gaining popularity in higher education and we wanted to explore why. Mentoring for […]
Creating a Powerful Members Area for Experts
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Engaging with your membership community online can be challenging. The International Research Society for Public Management (IRSPM) previously struggled with its website and membership technology. After having identified the need for change in 2015 the Society now has a strong online presence. Today the IRSPM team can easily communicate with its members and stakeholders online. […]
Membership Engagement is Vital for Your Organisation, Here’s Why
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Member engagement is key to taking your membership organisation further in 2016. A focus on engagement means shifting from rapid recruitment practices towards building deeper relationships with existing members. My colleague Carleen and I talked with engagement experts at Membership Excellence 2016, a conference by MemberWise. We want to share our key takeaways on membership engagement with you. Watch […]